“Kara Goucher grew up with Olympic dreams. She excelled at running from a young age, and though she was confronted with serious challenges including the death of her father and struggles with disordered eating, her prospects were bright. She won high school cross country championships in Minnesota, NCAA track and field championships at the University of Colorado, and when she graduated from college, Nike offered her a sponsorship deal. Alberto Salazar was a legend of American distance running. He ran at the University of Oregon, made two Olympic teams, and won the New York and Boston marathons in the 1980s. In the early 2000s he was hired by Nike as a coach to build a team that would reestablish the United States as a distance running powerhouse. Dubbed the Nike Oregon Project, it would be based at the company’s spectacular headquarters near Portland. In 2004, Kara and her Olympian-runner husband, Adam, were invited by Alberto to move t
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